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Re: MG Roadster coming to US

To: Spridgets <spridgets@autox.team.net>
Subject: Re: MG Roadster coming to US
From: Ron Soave <soavero@yahoo.com>
Date: Thu, 24 Aug 2006 21:25:17 -0700 (PDT)
--- b-evans@earthlink.net wrote:
> plans.  Face it, if the "new" MG "came" from China,
> people would steer 
> clear.

We finally disagree. The average age or target buyer
for the car won't be the 60-somethings that a lot of
us LBC owners are.  It will be the 20 somethings who
have grown up their entire lives with Wal Mart and
cell phones.  Does the name LG mean anything to you? 
Probably not.  Ask a 20 year old and they'll tell you
they make the best cell phones.  Ask a 30 year old,
they make the best refrigerators and appliances (they
don't, but it is perception that matters). They are
used to crap being the norm. Our generation
(ill)conceived the global economy and exploited it,
the next generation has embraced it. I have a great
friend who is a lean enterprise manufacturing genius
(we make all our stuff in Illinois because we figured
out how to be competitive doing it, but Buster you
know by now we do a lot of weird shitthat goes against
the grain).  He was recently in China and could not
believe the difference in the last 5 years there. 
Remember when made in Japan meant it was complete
crap? He says the next reckoning (great David
Halberstam book title, about the auto industry, BTW)
is coming. And a faux LBC may lead it.
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