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Re: [Spridgets] Toyota Gas Pedal Stuck Situation. . Question

To: "Ron Soave" <soavero@yahoo.com>
Subject: Re: [Spridgets] Toyota Gas Pedal Stuck Situation. . Question
From: dwoerpel@wi.net
Date: Fri, 12 Mar 2010 21:35:44 -0600 (CST)
Awesome Ron; great job.  Now I HAVE to have your autograph!
Dave

> I gave a keynote address last week to an aerospace supplier's excellence
> alliance group
> (http://www.rockfordil.com/news-from-the-region/latest/p/item/457). To
> emphasize the point that what you do today has a profound and sometimes
> indelible influence on a company, I asked everyone to clear their minds,
> close their eyes and rewind to, say, October 2009. I asked the audience to
> shout out one word, free-associated with the word I was going to say. I
> said the word "Toyota". The crowd shouted back "quality". I asked them to
> fast forward to today, and asked what word they would shout out. I got
> "defects, lawsuits, crap...", etc.
>
> It takes decades to build a reputation, and seconds to destroy it. Like it
> or not, perception is reality. I also asked the open ended question as to
> whether the group thought the the problem was caused by a lack of lean
> manufacturing, or an excess of it. Tough answer.
>
> Ron
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