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Re: Demographics Now

To: "team.net" <autox@autox.team.net>
Subject: Re: Demographics Now
From: "Paul Foster" <pfoster@gdi.net>
Date: Wed, 6 Dec 2000 18:08:32 -0500
<<<One lousy article? Have you ever read the whole thing? Or at all? You
start
the subject of demographics, yet will not learn the target audience? Are you
even aware of the current compact car hot-roddin' craze? Are you aware that
the American V8 aftermarket is about to be surpassed by that of Honda's?>>>

No  I didn't read it. And no, I doubt I'll ever read that magazine. I don't
read Cosmopolitan either. Nor do I read gun magazines, extreme sports
magazines, religious magazines, or actually any magazines other than
Autoweek, Road & Track and Panorama. But I don't think that necessarily
makes me some sort of bad person. It just makes me a sports car nut as in
the 'Sports Car' Club of America.

But you stated it in a nutshell. It is a "hot-rodding" craze. It is not an
autocrossing craze and it never will be even if we have a dress code that
forces everybody to wear clothes 2 sizes too large.

There are too few classes for this sort of nonsense. It will not attract
lots of new autocrossers. It will attract people who like to tinker with
with a particular type of car that for the most part don't happen to be
sports cars (other than those 'sedanish' Camaros and those 'sedanish' Civic
Sis and the other exceptions someone decided to include because they are
politically correct to a certain group of people.

And yes, the far majority of them would be competing in some other class if
SM didn't exist.

Paul Foster

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