[Top] [All Lists]

Re: Manufacturer's Profits at Buyer's Expense

To: MG List <>
Subject: Re: Manufacturer's Profits at Buyer's Expense
From: Max Heim <>
Date: Fri, 06 Dec 2002 12:52:11 -0800
on 12/6/02 12:15 PM, at wrote:

> wrote:
>>  This encouraged the manufacturers to
>>  promote them heavily, creating demand, and enabling them to sell them for a
>>  higher profit margin.
> Promotion can't make people buy anything they don't want.  The Edsel was
> promoted out the wazoo, and the public hated it, and it went away.  Remember
> New Coke?

The point is that it can make them want something they don't need (examples
too numerous to mention, but 4x4 capability in a street vehicle in a warm
climate is a good example).


Max Heim
'66 MGB GHN3L76149
If you're near Mountain View, CA,
it's the primer red one with chrome wires

///  or try
///  Archives at

<Prev in Thread] Current Thread [Next in Thread>