Triumph never competed against BMW, as BMWs were considered to be in another
size and defineately price class. Its like comparing a Chevy to a Porshe.
I also find it hard to believe that BMW would be afraid of any startup
autogroup, especially based soley upon the name. - Remember they just sold
a ton of names off anyhow. Remember that MG and Austin-Healey were sold
off, if any BMW would be more concerned about those - MG actually has
BMW must have some plan for Triumph.
From: Eric Kieboom [mailto:firstname.lastname@example.org]
Sent: Thursday, January 11, 2001 12:31 PM
To: Bowen, Patrick; 'Triumphs@autox.team.net'
Subject: Re: Is Triumph coming Back???
At 10:47 11-1-2001 -0500, Bowen, Patrick wrote:
>I was researching trademarks today for work and got curious, so I checked
>Triumph. Well there were 237 trademarks with the Triumph name in them, of
>interest was the fact that on October 19th of 2000 BMW trademarked Triumph,
>I was not able to find an earlier trademark on the marque. So why the
>sudden interest in Triumph, a marque that has not been used in 20 years? I
>know last year they refused to sell the Triumph and Riley name. HMMM, Now
>am getting Curious.
The name Triumph is connected by the public to open two-seaters and
so-called 'sports saloons'. In the good old days, BMW and Triumph were
almost direct competitors in the European sports saloon market. I suspect
BMW wants the name Triumph only to prevent another company using the name
Triumph for sports saloons. It would be bad for BMW's business if they
turned out to be good cars.
>Anybody have inside info.
No inside info, this is just my theory.
Eric Kieboom - The Netherlands
1976 Spit 1500 - Original Java Green