[Shotimes] OT - 2006 Mercury Milan

[Ron Porter]

It's "Australian-ness"??  Whatever!!  ;-)

The key point is that 2-door ANYTHING has been a hard sell for a number of
years. The Reatta, Allante, Eldorado, (soon to be) T-Bird, Mark VIII, etc,
have no real market anymore. The old Boomer farts (like my age) who used to
buy them, don't. We have "garage-summer" cars that go with our 4-door daily
drivers. And cars like these (the GTO) are just not "special" enough to many
people to use as a "toy" car. Now, Corvettes are a separate breed that don't
fit any of these parameters.

Same with the new Crossfire. Sales suck, and the new SRT6, for $48K,
prompted the response from an AutoWeek tester: "why buy this car when the
Corvette is the same money??"

Exactly...a Corvette can be a nice summer ride, a Crossfire, GTO, T-Bird,
etc are not "special" enough to be worth the money for a play car.

SSRs, GTOs, Crossfires, T-Birds and other like them will never have good
sales.....unless Gen X gets into them in a few years. One day spent at the
Woodward Dream Cruise will tell you that many Boomers will spend $40K on an
old musclecar before they will buy a new GTO.

Ron Porter

-----Original Message-----
From: shotimes-admin@autox.team.net [mailto:shotimes-admin@autox.team.net]
On Behalf Of Dave Kegel
Sent: Saturday, August 28, 2004 7:20 PM
To: '_ShoTimes'
Subject: RE: [Shotimes] OT - 2006 Mercury Milan


I disagree.  I think the Australian-ness of the car is it's best
feature.  It's the fact that it looks like a Cavalier that's keeping it
from selling.

Dave Kegel

-----Original Message-----
From: shotimes-admin@autox.team.net
[mailto:shotimes-admin@autox.team.net] On Behalf Of Jason Hartberger
Sent: Saturday, August 28, 2004 10:47 AM
To: Leigh Smith; '_ShoTimes'
Subject: Re: [Shotimes] OT - 2006 Mercury Milan


I think the GTO isn't selling not because it's underappreciated by the
public, but because the public feels betrayed by Pontiac using an
australian chassis around an engine that ain't 'all that and a bag of
chips'. I know it goes fast, but it just doesn't look... like a GTO.
It's a cheap sellout and the public knows it.

Jason
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