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Re: Was Car Names/ Now Other Corporate Naming Problems

To: paul.hunt1@virgin.net
Subject: Re: Was Car Names/ Now Other Corporate Naming Problems
From: gofastmg@juno.com (Rick Morrison)
Date: Fri, 19 Dec 1997 21:30:36 EST
        
On Fri, 19 Dec 1997 19:36:59 +0000 Paul Hunt <paul.hunt1@virgin.net>
writes:
>EPMD- Van syckel, John wrote:
>> 
>>         On 17 Dec Rick Feibusch wrote:
>> 
>> >  Dear Listers -
>> >
>> >  Here is a look at how shrewd American business people translate 
>their
>> >  slogans  into foreign languages.  The process could use some 
>Process
>> >  Improvement...<snip>
>> >
>> >  When Vicks first introduce its cough drops on the German
>> >  market, they were chagrined to learn that the German
>> >  pronunciation of "v" is "f," which in German is the guttural
>> >  equivalent of "sexual penetration."
>> >
>> >  Not to be outdone, Puffs tissues tried later to introduce
>> >  its product, only to learn that "Puff" in German is a
>> >  colloquial term for a whorehouse.
>>         <snip>
>> > Can any of our non-American listers verify these for us?
>> > See you on the Funway!  Rick Feibusch - Venice, CA
>> >
>>         Yes, Rick
>> 
>>         "Fick" in German is the equivalent of the English "F" word 
>that
>> means exactly what you said it does.  Vicks is now spelled "Wicks" 
>in
>> Germany.
>> 
>>         You are right about "Puff" as well.  Prostitution is legal 
>in
>> Germany (although there are illegal "Puffs" as I imagine they are 
>more
>> profitable).
>>         I was driving past the legal one in Heidleberg last summer 
>in my
>> MGB (OLBCC) and there was a truck parked in front.  The driver and 
>his
>> helper were unloading PALLETS of paper towels (yes, plural - 
>pallets).
>> Don't know what brand they were, and, no, I don't know the answer to 
>the
>> obvious question.
>> 
>>         "Jay"
>>         1971 MGB (BRG, no PO)
>>         AMGBA #78-568
>>         MG Car Club Deutschland, e.V.
>
>Not sure whether I need something explained here or whether I can 
>explain.
>
>A 'pallet' in the UK is a wooden tray that has goods stacked upon it 
>for the 
>purposes of transporation.  The pallet is designed to be picked up and 
>moved 
>around by a fork-lift truck together with its contents.
>
>PaulH.
 
Means the same in the US, Paul.
I think Jay meant that the "house" was using a hell of a lot of paper
towels.
When we get a pallet of paper towels in the store, there are about 20
cases per pallet and 30 rolls per case.  
Rick Morrison
72 MGBGT
74 Midget

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