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Healey Club Magazine- Protective Mailing

To: <healeys@autox.team.net>
Subject: Healey Club Magazine- Protective Mailing
From: "Dallas Congleton" <dcong996@earthlink.net>
Date: Wed, 5 Oct 2005 19:58:32 -0400
Something doesn't add up here- a lot of junk mail is in plastic wrap these
days !!!
Dallas Congleton
BJ8

"Actually, the choice of packing and shipping methods is not under the
control
> of the club magazine editors, since it is a significant cost issue, but is
> rather a decision that would have to be put to the boards of the clubs. When
I
> was editing British Car Magazine we made the decision to go to a protective
> wrap -- it's called polybagging -- which most but not all printers can do.
As
> I
> recall, the cost was about 30 cents a copy (but I could be wrong on that -
> though I know the cost was not inconsequential). One interesting side
effect
> was
> that we got flack from our more environmentally conscious readers who were
> concerned that we were using up perfectly good petroleum to package the
> magazines,
> while creating a non-disposable, non-recyclable waste product at the other
> end. Unfortunately, double covering the magazines -- as Smithsonian does --
> was
> even more expensive.
> So, if you would like to see your Healey magazine covered in some sort of
> protective wrap, tell your delegate or board member to consider it.
> Cheers
> Gary Anderson
> Incoming editor
> Austin-Healey Magazine"








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