[Shotimes] New Mustang commercial

[Donald Mallinson]

Yes, The Steve McQueen commercial was pretty good.

I would have saved that one though, for the "next" Bullett 
version of the Mustang, if they make one.

I got to see the long version of the McQueen commercial 
first, so the shorter versions made more sense when they aired.

I do hope they make a new version of the Bullett, I thought 
the last one was one of the best looking versions of the 
last body style.  owners of that car also seem to really 
love it.

Don Mallinson

Ron Porter wrote:

> Yeah, that one is kinda lame, but the one with Steve McQueen is very cool,
> IMHO!!
> 
> Ron Porter


> Anyone see the new Mustang commercial featuring the new 
> Mustang revving up to the tune of the Star Spangled Banner?
> 
> Really, the pitch of the revving engine making the "music" 
> of the star spangled banner.  In many ways worse than if 
> they had used kazoos.
> 
> Not only does this violate some unwritten code of ethics 
> where our national anthem isn't supposed to be a commercial 
> "hook" but it also drags on for what seems like hours as the 
> gimmick of a revving engine and weak visuals combine to make 
> me want to cringe.  That they did the ENTIRE anthem added to 
> the hurt.  At least they didn't go into a second chorus.
> 
> As someone that has been in advertising for a long time, I 
> want to slap around the people that proposed and produced 
> that travesty, it is even worse that Ford management would 
> approve it.
> 
> Any number of other patriotic songs or better yet, a classic 
> rock tune, would have been a much better "hook" and the 
> revving engine concept could have been made to be much 
> better had they morphed the revving engines (while dropping 
> the reving "music" audio) into visuals and audio of famous 
> drag and track mustangs at full tilt, finally showing the 
> new car in body-in-white being tested for track use.
> 
> All those years writing commercials..... I KNOW I could do 
> better than Ford's agency!
> 
> :)
> 
> Don Mallinson