Well, if you're going to bring back the Triumph name, there must be some
"hook" on tradition, whether it's just in building convertibles or sports
cars or whatever. Otherwise it's just some expensive sheetmetal with a
familiar name.
BMW has the advantage with the Mini of almost not needing to advertise (but
with a heck of a great advertising campaign anyway!) in order to build
interest in the car. Heck, after a 35 year absence, the namesake to the
original transverse engined FWD pocket rocket returns. Yes, I'm sure that
many owners have idea that the name is 46 years old, unless they peek at the
"new" Italian Job. ;)
The problem is that any convertibles could potentially take traffic away
from the BMW Z series.
Maybe a "new" Mayflower? ;)
Cheers,
Jim
Dallas TX
-----Original Message-----
From: owner-fot@Autox.Team.Net [mailto:owner-fot@Autox.Team.Net] On Behalf
Of Herald948@aol.com
Sent: Tuesday, February 01, 2005 9:40 PM
To: fot@Autox.Team.Net
Subject: Re: Possibility of rebirth of Triumph?
In a message dated 2/1/2005 3:11:28 PM Eastern Standard Time,
JFrymark@aol.com writes:
...Now
if BMW could make the Triumph marque appeal to the sports compact tuner
market...
=======
<snip>
The Triumph name did rise again from nothing after World War II, mostly
without looking back or continuing largely prewar styling themes (unlike a
number of other British marques). Ultimately, if the name returns once more,
I think I'd prefer to see it come back in a similar way. And with the right
marketing, perhaps we could see not only a sports car (TR whatever) but a
sporting sedan (Dolomite Sprint).
Meanwhile, I'll stick with the Herald in the summer and the Civic CX beater
in the winter.... :-)
--Andy Mace
p.s. PLEASE don't involve Chris Bangle in any Triumph designs. Same for
whoever came up with that Lego front end for the new Rolls-Royces!
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