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Re: Huck & CHuck market positioning (was RE: So would it be better...)

To: bret@serv.net, autox@autox.team.net
Subject: Re: Huck & CHuck market positioning (was RE: So would it be better...)
From: "Jeffrey Lloyd" <jslz3@hotmail.com>
Date: Tue, 26 Jan 1999 11:52:59 PST
This leak'd a bit during Nats... who else remembers all the cars running 
"Cooper" Tires???

>Actually, in all seriousness, I'm not joking here, really I wouldn't do
>that.  But I can't sit on this information any longer.  This 
development
>is enough to make me consider changing cars!
>
>Cooper Tires is developing a special "Solo 2 compound tire marketed
>specifically at the 18" and up fitment niche".
>
>This top secret memo was supplied to me by special operatives working 
>undercover at the Cooper proving Grounds in Asia:
>
>To: J. Upton Kornhacker - Marketing Manager - Special Projects
>
>From: Horace Fleenbasher - Motorsports
>
>RE: Positioning of Cooper within the racing community
>
>The Motorsports department has been instructed to cease all work on the
>development of competition tires for motorized barstools, beer kegs and
>articulated busses.  The monies budgeted to these activities will be
>redirected to the Solo project.  Particularly the 18" diameter and up
>wheel sizes.  R&D has produced a number of prototype tires that have 
been
>undergoing rigorous testing in North-Central Asia.  The results of 
these
>tests are quite positive.  The Cooper Climax Solo1 type R has proven
>itself to perform at a comparable level to the leading offerings from 
our
>competition.  We are certain that with a strong contingency program,
>Cooper Tire will succesfully infiltrate the SOLO community, quickly
>becoming the tire of choice for owners of the most exotic and fastest 
cars
>on the planet.  We will continue with the full production and marketing
>effort currently underway for the motorized racing toilet segment.
>
>"Flush the Competiton with Cooper"
>
>I don't know about you, but with Cooper's proven track record inthe bar
>stool and toilet racing community, I'm frightened about the potential 
for
>dominance in our sport.  I'm considering the possibility of thining 
about
>drafting a letter to the SEB cautioning them of this potential for a 
new
>tire juggernaut upsetting the delicate balance we currently have in our
>community.
>
>Be afraid, be very very very very very very very afraid...




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